Underground Digital Formats
D6
Dynamic Content: Use motion, video, and interactivity to capture attention and engage your audience with more than static visuals.
Flexible Messaging: Easily update content in real-time for promotions, product launches, or time-sensitive messages.
Targeted Location: Positioned at key, high-footfall locations in stations, ensuring your digital ad reaches a wide range of commuters.
Sustainable: Digital screens offer eco-friendly advertising options, reducing the need for paper posters and enabling more efficient ad management.
D12
Large-Scale Digital Impact: The 12-sheet digital format offers larger visuals with the ability to showcase high-quality video and imagery.
High Visibility: Positioned in areas with high commuter traffic, these screens provide large-scale exposure
Real-Time Content Updates: Adjust messaging to target specific times of day or events, ensuring maximum relevance and impact.
Engagement Through Interactivity: Digital ads can feature interactive elements, allowing for more engaging experiences and better audience connection.
Digital Escalator Panel
Dynamic Digital Content: Digital technology to display engaging, motion-based content, capturing attention as commuters ascend or descend escalators.
High-Impact Placement: Positioned in key stations across the Underground, digital escalator panels are visible to thousands of passengers every day
Targeted Engagement: Escalator panels are strategically located at entry and exit points, providing opportunities for repeated exposure
Flexible Messaging: Content can be updated in real-time, allowing for tailored messaging based on time of day, events, or promotions
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